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More than three decades after opening, the timing was right to refresh Biltmore’s Winery, creating more spacious tasting rooms and a new wine bar in the area known as Scholar’s Walk.
The first phase of the project was completed in April 2016. Plenty of wine enthusiasts were on hand for the special preview event and they added their names and their comments to pieces of lumber that would be used in the next stages of renovation. Our winemakers and hosts were overwhelmed by all the warm wishes that were incorporated into the construction and will now remain a permanent part of the Winery. The final phases of the project will be finished in Spring 2017, with a new space for specialty wine tasting experiences located where the original wine bar was, plus a new wine bar on Scholar’s Walk by the iconic clock tower.
“Scholar’s Walk has an interesting history,” said Heather Jordan, Director of Wine Marketing. “When the Winery was first opened, few people knew as much about wine production as they do today. We wanted to help guests understand what we were doing, so we created Scholar’s Walk as a way to tell our wine story.”
With a mix of photography, videos, informational panels, and a timeline mural, Scholar’s Walk engaged guests and helped them learn about our vineyards and our commitment to handcrafting fine wines.
Ann Ashley, Vice President of Talent and Organizational Development, was a member of the team that opened the Winery in 1985, and she remembers helping develop the educational aspects of Scholar’s Walk.
“We had some wonderful displays,” says Ann Ashley, “including a light-up map of our vineyard and audio recordings that explained our winemaking philosophy. It was state-of-the-art technology for the 80s!”
Today’s guests can enjoy learning more about the history of Biltmore Wines by exploring the timeline on display at the Winery entrance in Antler Hill Village and the archival photographs and informational panels in the tunnel beyond it—none of which was open to the public when the Winery first opened. We’ve also added more storytelling and behind-the-scenes views in our specialty tours and tastings.
Now that our expanded tastings, tours, and specialty wine experiences have eliminated the need for Scholar’s Walk as an educational tool, we’re ready to convert this elegant brick, beam, and stucco space into a modern wine bar featuring outdoor seating with a view of the iconic clock tower atop the Winery.
“We intend it to be a very relaxing spot,” Heather said, “more like a lounge, where you can linger to enjoy Biltmore wines with friends. We will have a full selection of wines, and there are visually stunning details such as the bar itself, made from a tree that was original to the property.”
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